ADV 284

Fall 2026 Part of Term 1

Part of Term 1
Aug 24-Dec 9

Consumer Insight

Credit: 3 hours.

Course focuses on methods of eliciting consumer insight. In particular, this class introduces the process and applied outcomes of consumer insight in terms of building brand strategy. Techniques for persuasive presentation of insight will also be introduced.

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ADV 284 class schedule data for fall 2026
CRN	Type	Section	Time	Day	Location	Instructor	Section Details
65174	Discussion/ Recitation	AB1	2:00PM -3:20PM	R	69 English Building	Pierre, L	Availability: Closed Part of Term: 1 Date Range: 08/24/26-12/09/26 Section Info: **Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
69335	Discussion/ Recitation	AB2	2:00PM -3:20PM	R	37 Education Building	Pierre, L	Availability: Closed Part of Term: 1 Date Range: 08/24/26-12/09/26 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
71433	Discussion/ Recitation	AB3	3:30PM -4:50PM	R	69 English Building	Pierre, L	Availability: Closed Part of Term: 1 Date Range: 08/24/26-12/09/26 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
71435	Discussion/ Recitation	AB4	3:30PM -4:50PM	R	37 Education Building	Pierre, L	Availability: Closed Part of Term: 1 Date Range: 08/24/26-12/09/26 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
71437	Discussion/ Recitation	AB5	11:00AM -12:20PM	F	312 David Kinley Hall	Pierre, L	Availability: Closed Part of Term: 1 Date Range: 08/24/26-12/09/26 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
62721	Lecture	AL1	2:00PM -3:20PM	T	101 Armory	Pierre, L	Availability: Closed Part of Term: 1 Date Range: 08/24/26-12/09/26 Section Info: *Students must register for both the Lecture and a discussion section. Priority for registration is given to ADV and CS+ADV majors who started their collegiate coursework prior to or in Fall 2024. If seats are available, they will be released to majors who began coursework in Fall 2025 on April 22 by Noon. At no time will seats open to non-majors. Restriction(s): Restricted to Advertising or Computer Science & Advertising major(s). Restricted to students with Sophomore, Junior, or Senior class standing. Not intended for First Time Freshman or Transfer student - first time students.