ADV 314

spring 2026

All Classes

Sports Public Relations

Credit: 3 hours.

Sports public relations is designed to show the management function of developing and sustaining two-way lines of communication, understanding, acceptance, and cooperation between a sports organization and all the other stakeholders, including team, athlete, league, organization, company and brand and its respective publics.

Prerequisite: Restricted to students with Sophomore, Junior, or Senior class standing. Eligible for PR minor.

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