BADM 325

Fall 2026 Part of Term 1

Part of Term 1
Aug 24-Dec 9

Consumer Behavior

Credit: 3 hours.

Studies the factors affecting customer behavior in household and organizational markets and their relevance for marketing management planning and analysis; provides an overview of explanations of consumption differences anchored in socioeconomic, demographic, cultural, and psychological processes; and surveys buyer decision-making processes and their implications for marketing strategy.

Prerequisite: BADM 320.

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BADM 325 class schedule data for fall 2026
	Status		CRN	Type	Section	Time	Day	Location	Instructor	Section Details
			31439	Lecture-Discussion	A	3:30PM -4:50PM	MW	3063 Business Instructional Fac	Han, W	Availability: Open (Restricted) Part of Term: 1 Date Range: 08/24/26-12/09/26 Section Info: Prerequisite will be enforced. This section will open to all students in the Gies College of Business on Monday, April 20, 2026 at approximately 10:00 a.m. This section will open to Industrial & Enterprise Systems Engineering and Systems Engineering & Design students on Monday, April 27, 2026 at approximately 10:00 a.m. There are currently 5 seats reserved for Gies College of Business international exchange students only (any exchange students outside of GCOB who try to register will be removed); any unused seats will be released to students meeting the restrictions on Friday, August 28, 2026 at approximately 10:00 a.m. Restriction(s): Restricted to students with Junior or Senior class standing. Restricted to Nondegree or Accountancy or Finance or Industrial Engineering or Marketing or Information Sys & Info Tech or Supply Chain Management or Business Process Management or Management or Information Systems or Operations Management or STR BUS DEV & Entrepreneurship or Strategy, Innovation & Entrep or Systems Engineering and Design major(s) or minor(s).
			31440	Lecture-Discussion	B	2:00PM -3:20PM	MW	241 Wohlers Hall		Availability: Closed Part of Term: 1 Date Range: 08/24/26-12/09/26 Section Info: Prerequisite will be enforced. This section will open to all students in the Gies College of Business on Monday, April 20, 2026 at approximately 10:00 a.m. This section will open to Industrial & Enterprise Systems Engineering and Systems Engineering & Design students on Monday, April 27, 2026 at approximately 10:00 a.m. Restriction(s): Restricted to students with Junior or Senior class standing. Restricted to Nondegree or Accountancy or Finance or Marketing or Information Sys & Info Tech or Supply Chain Management or Business Process Management or Management or Information Systems or Operations Management or STR BUS DEV & Entrepreneurship or Strategy, Innovation & Entrep or Industrial Engineering or Systems Engineering and Design major(s) or minor(s).