ADV 492

Spring 2025 All Classes

All Classes

Tech and Advertising Campaigns

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Credit: 3 hours.

With the maturation of the internet as an advertising and media channel, advertising, journalism, and communications students need to know more about technology and how that impacts their messages and designs. Likewise, computer scientists could benefit from knowledge of what the end user is looking for when designing web content, applications and other web-based media. Students in this course will gain design knowledge as well as a hands-on experience in completing a technology-driven advertising campaign. Students will participate in engineering, advertising and project management activities with individual as well as team responsibilities.

Same as CS 468. 3 undergraduate hours. No graduate credit. Credit is not given for ADV 492 and ADV 498. Prerequisite: CS 225 or consent of instructors. Junior or senior standing in Advertising or Computer Science.

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ADV 492 class schedule data for spring 2025
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	64125	Lecture-Discussion	U	9:00AM -10:50AM	MW	31 Gregory Hall	Su, L	Part of Term: B Date Range: 03/17/25-05/07/25 Section Info: Meets with CS468. Priority for registration is given to CS+Advertising and Advertising majors (in the Fall 2022 curriculum) whose graduation date is Spring or Summer 2025. If seats remain, they will open to remaining juniors and seniors in CS+Advertising and Advertising on November 18 by 12pm. At no time will seats be opened to non-majors; see CS 468. Please note: Duplicate credit on ADV 492 and 498 is now being enforced. Effective Fall 2024, students will only receive credit toward graduation for either ADV 492 OR ADV 498. Enrolling in both courses will be seen as duplicate credit; the second course will not count toward hours required for graduation. This project-based course will allow teams of media and computer science students to use technology platforms to solve problems supplied by industry clients. Each student will bring their expertise to the problem at hand. Media students will learn capabilities and limitations of different technology platforms, how the end user will be impacted by technology decisions, and how they can help achieve advertising objectives with their code design. This 6 hour class has 4 contact hours each week. Students will be expected to make up the additional 2 hours of credit each week outside of class. This work will include learning SQL, online Amazon certification, and other online certification work. More information will be provided by the instructor. The pre-requisites on this course are waived for students registering under ADV 492 Restriction(s): Restricted to Advertising or Computer Science & Advertising major(s). Restricted to students with Senior or Junior class standing.