BADM 364
Spring 2026 All Classes
Credit: 3 hours.
Equips students with practical skills in social media marketing and content creation. Through hands-on projects and course work, students learn to develop social media plans, manage social media campaigns, engage digital-first consumers, and create platform-specific content. Topics include influencer marketing, SEO, social media analytics, ethics, and advertising across social media platforms. Students will build a professional social media portfolio and gain insights essential for careers in social media marketing and content creation.
Prerequisite: BADM 320.
| CRN | Type | Section | Time | Day | Location | Instructor | Section Details | |
|---|---|---|---|---|---|---|---|---|
|
77727
|
Lecture-Discussion
|
A
|
9:30AM
-10:50AM
|
TR
|
Business Instructional Fac
|
Wolters, M
|
|