BADM 590

Spring 2020 Part of Term 1

Part of Term 1
Jan 21-May 6

Credit: 0 TO 4 hours.

Special topics in the general area of business. Topics are selected by the instructor at the beginning of each term.

Approved for letter and S/U grading. May be repeated if topics vary; unlimited credit hours for graduate and professional students.

BADM 590 class schedule data for spring 2020
CRN Type Section Time Day Location Instructor Section Details
10402
Independent Study
ARRANGED
n.a.
Location Pending
Part of Term:
1
Date Range:
01/21/20-05/06/20
Special Approval:
Departmental Approval Required
Restriction(s):
Restricted to Graduate - Urbana-Champaign or Professional - Urbana.
52708
Lecture-Discussion
BRM
11:00AM -12:20PM
MW
Wohlers Hall
Torelli, C
Part of Term:
1
Date Range:
01/21/20-05/06/20
Credit:
4 hours
Section Title:
Brand Management
Section Info:
Marketers recognize that brands are the most valuable assets that a firm can have. Companies sometimes go through turbulent times, but their brands frequently withstand these difficulties and stay over time. As important as brands are for a company’s long-term success, the study of how to build strong brands has been somewhat neglected in business schools’ programs. Brand Management is an advanced Marketing elective that addresses the key issues of brand asset management faced by firms in the 21st century. Brand Management helps to integrate theory and practice in order to provide students with an actionable theoretical framework that they can use in the workplace. Class discussions will focus on providing theoretical tools for uncovering and understanding the associations that consumers establish with their brands, and for predicting the effects of these associations on brand-related judgments and behaviors. This course draws heavily on theories of consumer behavior to explain how consumers react to a firm’s brand strategies. The course will make you aware of current issues in brand management and will encourage discussions about how to address these issues using theoretically sound approaches.
Restriction(s):
Restricted to MS:Business Administrtn -UIUC, MBA: (PT) Business Adm -- UIUC, MS: Technology Management-UIUC, MBA:Bus Administration -UIUC, or MS:Management -UIUC.
55849
Lecture-Discussion
CA
3:30PM -6:20PM
W
Business Instructional Fac
Fang, E
Part of Term:
1
Date Range:
01/21/20-05/06/20
Credit:
4 hours
Section Title:
Consumer Analytics
Section Info:
This course is open to students pursuing the Graduate Minor or Concentration in Business Data Analytics. This course takes an in-depth look at customer analytics. Students with an interest in entrepreneurship will also find the course useful as new businesses often rely on social media marketing. In a response to a growing interest among businesses to use consumer data to make decisions. This course will prepare students to identify sources of data to examine how an organization’s actions affect relevant decisions, select suitable methods to analyze these data, and understand the risks involved. Through a series of courses, hands-on consumer analytics projects, and events, students will learn how to manage consumer analytics projects and translate the results into strategic insights.
Restriction(s):
Restricted to MS: Technology Management-UIUC, MBA:Bus Administration -UIUC, or MS:Business Administrtn -UIUC.
41596
Lecture-Discussion
MIS
1:00PM -3:50PM
T
Business Instructional Fac
Han, W
Part of Term:
1
Date Range:
01/21/20-05/06/20
Credit:
4 hours
Section Title:
Mgmt Info Sys Research Seminar
Section Info:
This course will meet in BIF 4001. This seminar will cover a set of research areas that are garnering attention in the IS area. The objective is to familiarize first and second year doctoral students with the current state of IS research and help them develop their own research interests in the process. The domains to be covered may include IS in health care, social network dynamics, crowdfunding and Fintech, business models and digital transformation, etc. The seminar will also cover various aspects of conducting high quality research – development of research ideas, execution, writing, and presenting at conferences.
Restriction(s):
Restricted to PHD:Business Administrtn -UIUC.
44800
Lecture-Discussion
MSM
3:30PM -4:50PM
T
Armory
Kurtz, J
Part of Term:
1
Date Range:
01/21/20-05/06/20
Credit:
2 hours
Section Title:
Integrated Project
Restriction(s):
Restricted to MS:Management -UIUC.
43945
Discussion/
Recitation
OMI
6:00PM -7:50PM
R
Business Instructional Fac
Seshadri, S
Part of Term:
1
Date Range:
01/21/20-05/06/20
Credit:
2 hours
Section Title:
OM/IS Proseminar Prep Course
Section Info:
This course will meet in BIF 3015/3017. This course is for Phd students in the Information Systems and Operations Management disciplines. Students will read the Pro Seminar paper ahead of time along with important references contained in the paper or as indicated by the course coordinator. Students will take turns presenting the detailed arguments in the paper and critiquing them. They will learn to evaluate papers and write a review report for the paper being presented.
Restriction(s):
Restricted to PHD:Business Administrtn -UIUC.
31446
Lecture-Discussion
PM2
6:00PM -8:50PM
R
Business Instructional Fac
Lamare, J
Part of Term:
1
Date Range:
01/21/20-04/03/20
Credit:
4 hours
Section Title:
Negotiations
Restriction(s):
Restricted to MBA: (PT) Business Adm -- UIUC, MBA:Bus Administration -UIUC, MS:Business Administrtn -UIUC, MS: Technology Management-UIUC, or MS:Management -UIUC.
31472
Lecture-Discussion
R
9:30AM -12:20PM
T
Business Instructional Fac
Bruce, J
Part of Term:
1
Date Range:
01/21/20-05/06/20
Credit:
4 hours
Section Title:
Survey of Research Methods
Section Info:
This course will meet in BIF 3015/3017. This course will provide a high-level introduction to an array of research methods used in organizational and business administrative scholarship. Students will read, evaluate, and discuss published studies, focusing on core methodological issues, such as: research questions, research design, measurement, sampling, data collection, and constructing evidence-based arguments. The majority of the course will focus on quantitative approaches, though qualitative methods will also be covered; computational methods will also be discussed.
Restriction(s):
Restricted to PHD:Business Administrtn -UIUC.
46486
Lecture-Discussion
SIB
4:30PM -5:50PM
R
Wohlers Hall
Schijven, M
Part of Term:
1
Date Range:
01/21/20-05/06/20
Credit:
2 hours
Section Title:
SEIB Brown Bag Seminar
Section Info:
This course will meet in 343L Wohlers Hall.
Restriction(s):
Restricted to PHD:Business Administrtn -UIUC.
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