BADM 329
Fall 2026 All Classes
All Classes
Credit: 3 hours.
Exposes student to business and marketing decisions in the context of new product development and marketing. Helps students learn how to use state-of-the-art management techniques to identify markets, develop new product ideas, measure customer benefits, and design profitable new products.
Prerequisite: BADM 320.
Section Status updates every 10 minutes.