BADM 330

Spring 2026 Part of Term 1

Part of Term 1
Jan 20-May 6

Credit: 3 hours.

Brand Management is an advanced Marketing elective that addresses the key issues of brand asset management faced by firms in the 21st century. Class discussions will focus on providing theoretical tools for uncovering and understanding the associations that consumers establish with their brands, for predicting the effects of these associations on brand-related judgments and behaviors, and for devising strategies for building strong brands

Prerequisite: BADM 320.

BADM 330 class schedule data for spring 2026
CRN Type Section Time Day Location Instructor Section Details
71718
Lecture-Discussion
A
12:30PM -1:50PM
MW
2041 Business Instructional Fac
Smith, R
Part of Term:
1
Date Range:
01/20/26-05/06/26
Section Info:
Prerequisite will be enforced. This course will open to all Gies majors on Monday, November 17, 2025 approximately 10:00 a.m.
Restriction(s):
Restricted to Accountancy or Finance or Marketing or Information Sys & Info Tech or Supply Chain Management or Business Process Management or Management or Information Systems or Operations Management or STR BUS DEV & Entrepreneurship or Strategy, Innovation & Entrep major(s) or minor(s). Restricted to students with Junior or Senior class standing.
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