ADV 460

Fall 2022 All Classes

All Classes

Innovations in Advertising

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Credit: 3 hours.

Intended to improve creative and critical thinking skill in advertising planning by understanding the core technology and perspective of digital and other innovative media in the context of integrated communication. This will allow students to understand how consumers perceive and process digital advertising messages; to research critical questions in digital consumer behavior; to learn how to utilize digital and non-digital media in the context of integrated communication; to apply knowledge of digital communication technology to the real-world advertising cases.

3 undergraduate hours. 3 graduate hours. Credit is not given for ADV 460 if credit for the Digital Advertising section of ADV 490 has been earned. Prerequisite: ADV 283, ADV 284. Restricted to Advertising or Agricultural Communications or Computer Science & Advertising or Ag Communications-Advertising major(s) or minor(s). Restricted to students with Junior, Senior, or Graduate class standing. Graduate students need the course instructor's prior permission to enroll the course.

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ADV 460 class schedule data for fall 2022
CRN	Type	Section	Time	Day	Location	Instructor	Section Details
62726	Discussion/ Recitation	AB1	9:00AM -9:50AM	W	215 Gregory Hall	Ham, C Lee, D	Part of Term: 1 Date Range: 08/22/22-12/07/22 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
61094	Discussion/ Recitation	AB2	10:00AM -10:50AM	W	111 Gregory Hall	Ham, C Lee, D	Part of Term: 1 Date Range: 08/22/22-12/07/22 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
72929	Discussion/ Recitation	AB3	9:00AM -9:50AM	R	31 Gregory Hall	Ham, C Kim, W	Part of Term: 1 Date Range: 08/22/22-12/07/22 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
77077	Discussion/ Recitation	AB4	10:00AM -10:50AM	R	236 Wohlers Hall	Ham, C Kim, W	Part of Term: 1 Date Range: 08/22/22-12/07/22 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
72399	Lecture	AL1	1:00PM -2:50PM	M	120 Architecture Building	Ham, C	Part of Term: 1 Date Range: 08/22/22-12/07/22 Section Info: Priority for registration is given to ADV, CS+ADV, and Ag COMM majors who started their collegiate coursework prior to or in Fall 2019. If seats are available, they will be released to majors who began coursework in Fall 2020 and who have met the pre-requisites on April 15. *Students must register for the Lecture and one Discussion/Lab section. Restriction(s): Restricted to Advertising or Agricultural Communications or Computer Science & Advertising or Ag Communications-Advertising major(s) or minor(s). Restricted to students with Junior or Senior class standing.