ADV 580

Fall 2013 All Classes

All Classes

Advertising Theory

Credit: 3 hours.

Reviews classic and contemporary theories used in advertising research and practice with multidisciplinary emphasis. Through reading, discussion and independent research, students will understand how basic social science and humanities research and advertising scholarship are related; how theories and concepts are applied, adapted, constrained and combined when applied to advertising and other communication issues; and how research evolves over time.

My Favorites

My Schedule

Section Status updates every 10 minutes.

ADV 580 class schedule data for fall 2013
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	57980	Lecture-Discussion	A	5:00PM -6:50PM	TR	G46 Foreign Languages Building	Duff, B	Part of Term: 1 Date Range: 08/26/13-12/11/13 Restriction(s): Restricted to Advertising or Communications or Communications and Media major(s). Restricted to Graduate - Urbana-Champaign.