ADV 490

Fall 2014 All Classes

All Classes

Special Topics in Advertising

Credit: 1 TO 3 hours.

Covers current issues in various advertising areas not studied extensively in other courses.

1 to 3 undergraduate hours. 1 to 3 graduate hours. May be repeated in the same or separate terms to a maximum of 6 hours. Prerequisite: Announced separately for each topic.

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ADV 490 class schedule data for fall 2014
CRN	Type	Section	Time	Day	Location	Instructor	Section Details
63724	Conference	BC	ARRANGED	n.a.	Location Pending	Clifton, B	Part of Term: 1 Date Range: 08/25/14-12/10/14 Special Approval: Instructor Approval Required Credit: 3 hours Section Title: Media Sales Capstone Section Info: Please note: May only be taken as CR/NCR.
62654	Lecture-Discussion	CH	4:00PM -4:50PM	M	123 Gregory Hall	Hall, S Clifton, R	Part of Term: B Date Range: 10/20/14-12/10/14 Special Approval: Departmental Approval Required Credit: 2 hours Section Title: Advertising Industry Section Info: This couse will cover a variety of topics designed to help students learn more about, and be better prepared to enter, the advertsing industry as professionals. Course content will include an overview of career opportunities available in the field of advertising, successful strategies for obtaining and building careers in the industry, as well as interactive sessions with advertising professionals. This course will also contain 10 days of field of study in Los Angeles and San Francisco, CA, where the class will meet with industry professionals at advertising agencies, social meida companies, clients, and other industry companies. More information and application are available here: http:/experience.media.illinois.edu/studydomestic-ca/ Restriction(s): Restricted to students with Sophomore, Junior, or Senior class standing.
61096	Lecture-Discussion	M	12:30PM -1:50PM	TR	146 Armory	Clifton, R	Part of Term: 1 Date Range: 08/25/14-12/10/14 Credit: 3 hours Section Title: Media Entrepreneurship Section Info: This course introduces students to the foundations of entrepreneurship and evolving business models for media. The course will be divided into three sections. In the first section, students are introduced to the foundation and context of entrepreneurship. The second section will cover the skills and practices necessary for new entrepreneurial ventures, as well as the processes of evaluating an idea, assessing the market, and implementing a new venture. In the third section, students will examine business case studies for both successful and unsuccessful media start-ups. Meets with ADV 590-M (CRN 61097). This course will provide 3 credit hours. Restriction(s): Restricted to students with Junior or Senior class standing.