BADM 523

Spring 2008 Part of Term 1

Part of Term 1
Jan 14-Apr 30

Consumer Behavior

Credit: 4 hours.

Studies alternative models of buyer behavior; focuses attention on psychological, sociological, and economic factors including motivation, learning, attitudes, personality, reference groups, social stratification, demographics, life-styles, and cross-cultural differences and their impact on purchasing, consumption, and choice decisions.

Prerequisite: BADM 520 or first year of MBA program or equivalent.

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BADM 523 class schedule data for spring 2008
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	31300	Lecture-Discussion	A	11:30AM -12:50PM	MW	Wohlers Hall	Otnes, C	Part of Term: 1 Date Range: 01/14/08-04/30/08 Restriction(s): Restricted to Graduate - Urbana-Champaign or Professional - Urbana. Restricted to MBA:Bus Administration -UIUC.