ADV 284
Spring 2019 Part of Term 1
Part of Term 1
Jan 14-May 1
Jan 14-May 1
Credit: 3 hours.
Course focuses on methods of eliciting consumer insight. In particular, this class introduces the process and applied outcomes of consumer insight in terms of building brand strategy. Techniques for persuasive presentation of insight will also be introduced.
Prerequisite: ADV 281.
Section Status updates every 10 minutes.
| CRN | Type | Section | Time | Day | Location | Instructor | Section Details | |
|---|---|---|---|---|---|---|---|---|
|
68858
|
Discussion/
Recitation |
D1
|
3:30PM
-4:50PM
|
R
|
Armory
|
Yao, J
|
|
|
|
68859
|
Discussion/
Recitation |
D2
|
2:00PM
-3:20PM
|
R
|
Armory
|
Yao, J
|
|
|
|
68860
|
Discussion/
Recitation |
D3
|
9:00AM
-10:20AM
|
F
|
Armory
|
Pham, G
|
|
|
|
68865
|
Discussion/
Recitation |
D4
|
12:00PM
-1:20PM
|
F
|
Armory
|
Pham, G
|
|
|
|
68857
|
Lecture
|
L1
|
3:30PM
-4:50PM
|
T
|
Burrill Hall
|
Duff, B
|
|