ADV 490

Spring 2013 All Classes

All Classes

Special Topics in Advertising

Credit: 3 hours.

Covers current issues in various advertising areas not studied extensively in other courses.

May be repeated in the same or separate terms to a maximum of 6 hours. Prerequisite: Announced separately for each topic.

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ADV 490 class schedule data for spring 2013
CRN	Type	Section	Time	Day	Location	Instructor	Section Details
57499	Lecture-Discussion	F	6:00PM -7:20PM	TR	1027 Lincoln Hall	Ham, C	Part of Term: 1 Date Range: 01/14/13-05/01/13 Section Title: Digital Advertising Section Info: ** Note: Prerequisites will be enforced. Course will open to sophomores in Advertising and Agricultural Communications by 8:30 am on November 9th. Understanding the strategies and application of digital technology in the implementation of advertising in today's marketplace. Students must have completed ADV 300 before enrolling in this course. Meets with ADV 590-F (CRN 45526). NOTE: If students have completed ADV 400-F (CRN45522) in any spring term or ADV 400-F (CRN 56068) in any fall term, you will not be able to take this course. Restriction(s): Not intended for students with Freshman class standing. Restricted to College of Media.
58647	Lecture-Discussion	M	9:30AM -10:50AM	TR	147 Armory	Clifton, R	Part of Term: 1 Date Range: 01/14/13-05/01/13 Section Title: Media Entrepreneurship Section Info: ** Note: Course will open to sophomores in Advertising and Agricultural Communications by 8:30 am on November 9th. This course introduces students to the foundations of entrepreneurship and evolving business models for media. The course will be divided into three sections. In the first section, students are introduced to the foundation and context of entrepreneurship. The second section will cover the skills and practices necessary for new entrepreneurial ventures, as well as the processes of evaluating an idea, assessing the market, and implementing a new venture. In the third section, students will examine business case studies for both successful and unsuccessful media start-ups. Restriction(s): Not intended for students with Freshman class standing. Restricted to College of Media.
58648	Lecture-Discussion	U	3:30PM -4:50PM	TR	1214 Siebel Center for Comp Sci	Clifton, R	Part of Term: 1 Date Range: 01/14/13-05/01/13 Section Title: Using Tech to Solve Adv Probs Section Info: Meets with CS 498-ADV (CRN 59208) This project-based course will allow teams of media and computer science students to use technology platforms to solve problems supplied by industry clients. Each student will bring their expertise to the problem at hand. Media students will learn capabilities and limitations of different technology platforms will learn how the end user will be impacted by technology decisions, and how they can help achieve advertising objectives with their code design. Junior or Senior standing. Course will open to sophomores in Advertising and Agricultural Communications by 8:30 am on November 9th. Restriction(s): Not intended for students with Freshman class standing. Restricted to Agr & Environmental Cmc & Educ or Advertising or Agricultural Communications major(s).