BADM 584
Fall 2004 Part of Term 1
Part of Term 1
Aug 25-Dec 10
Aug 25-Dec 10
Credit: 4 hours.
(B ADM 484) Analyzes marketing strategy across national boundaries, the problems of marketing within foreign countries, and the coordination of global marketing programs. Includes problems faced by the exporter, licensor, joint venture, and multinational firm. The full range of market activities are discussed from a global perspective.
Prerequisite: Graduate standing
Section Status updates every 10 minutes.
| CRN | Type | Section | Time | Day | Location | Instructor | Section Details | |
|---|---|---|---|---|---|---|---|---|
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40407
|
Lecture-Discussion
|
A
|
10:00AM
-11:20AM
|
MW
|
Wohlers Hall
|
Gow, H
|
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