TE 468

Spring 2026 Part of Term 1

Part of Term 1
Jan 20-May 6

Transforming Marketing with AI

SHOW FINAL EXAM SCHEDULE

Credit: 2 hours.

Cutting-edge use of artificial intelligence (AI) in marketing for technology ventures. How AI can revolutionize entrepreneurial marketing in targeting, personalization, content creation, analytics, optimization, customer service, sales, research, and ethics. Weekly examination of real-world case studies where leading companies harness the power of AI, supercharging their marketing efforts. Recognize how AI can be used to create more effective and efficient marketing campaigns in engineering entrepreneurship.

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TE 468 class schedule data for spring 2026
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	77964	Online	A	3:00PM -4:50PM	M	n.a.	Bivona, M	Part of Term: 1 Date Range: 01/20/26-05/06/26 Section Info: Weekly class sessions are synchronous, online via Zoom. Attendance is required. Course materials are available in Canvas.
	77965	Online	ONL	3:00PM -4:50PM	M	n.a.	Bivona, M	Part of Term: 1 Date Range: 01/20/26-05/06/26 Section Info: Weekly class sessions are synchronous, online via Zoom. Attendance is required. Course materials are available in Canvas. Restriction(s): Restricted to NDEG:Engineering UG ONL - UIUC, MS: Civil Engr - Online - UIUC, MS:Industrial Engr Online-UIUC, MS:Mechanical Engineerng -UIUC, MS:Env Engr CivilEngr ONL-UIUC, NDEG:Engineering GR ONL - UIUC, MS: Aerospace Engr-Online-UIUC, MENG:Mech Engineering Onl-UIUC, MENG:Elec & Comp Eng ONL -UIUC, MENG:Engr:Energy Sys Onl-UIUC, MENG:Bioeng:Gen Bioeng On-UIUC, MENG:Bioeng:Bioinstr Onl -UIUC, MENG:Engr:AeroSys Online- UIUC, MENG:ENGR:Digital Ag ONL- UIUC, or MENG:Engr:ChemEngLead ONL-UIUC.