TE 466
Spring 2026 Part of Term 1
Jan 20-May 6
Credit: 2 hours.
Cornerstone marketing concepts for innovators and engineers to enable analysis of products and technologies from a marketing perspective: engineering product development and adoption life cycle; objectives and strategies; marketing management; communication skills; sales process and tactics; special considerations for new high-tech engineering products and innovations.
2 undergraduate hours. 2 graduate hours. Credit is not given for both TE 466 and BADM 365.
| CRN | Type | Section | Time | Day | Location | Instructor | Section Details | |
|---|---|---|---|---|---|---|---|---|
|
62153
|
Online
|
A
|
3:00PM
-4:50PM
|
F
|
n.a.
|
Bivona, M
|
|
|
|
57703
|
Online
|
ONL
|
3:00PM
-4:50PM
|
F
|
n.a.
|
Bivona, M
|
|