BADM 561

spring 2024

All Classes

Revenue Management

Credit: 2 hours.

Focuses on how a firm should set and update pricing and product availability decisions across various selling channels in order to maximize its profitability. The adoption of revenue management systems has transformed the transportation and hospitality industries, and is increasingly important in retail, telecommunications, entertainment, financial services, health care and manufacturing. Through a combination of case studies, hands-on exercises and lectures, the course will review the main methodologies that are used in these industries and survey current and emerging practices.

2 graduate hours. No professional credit. Prerequisite: Familiarity with use of Excel.

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Detail	Status		CRN	Type	Section	Time	Day	Location	Instructor