ADV 460

Spring 2023 All Classes

All Classes

Innovations in Advertising

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Credit: 3 hours.

Intended to improve creative and critical thinking skill in advertising planning by understanding the core technology and perspective of digital and other innovative media in the context of integrated communication. This will allow students to understand how consumers perceive and process digital advertising messages; to research critical questions in digital consumer behavior; to learn how to utilize digital and non-digital media in the context of integrated communication; to apply knowledge of digital communication technology to the real-world advertising cases.

3 undergraduate hours. 3 graduate hours. Credit is not given for ADV 460 if credit for the Digital Advertising section of ADV 490 has been earned. Prerequisite: ADV 283, ADV 284. Restricted to Advertising or Agricultural Communications or Computer Science & Advertising or Ag Communications-Advertising major(s) or minor(s). Restricted to students with Junior, Senior, or Graduate class standing. Graduate students need the course instructor's prior permission to enroll the course.

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ADV 460 class schedule data for spring 2023
CRN	Type	Section	Time	Day	Location	Instructor	Section Details
60087	Discussion/ Recitation	AB1	9:00AM -9:50AM	W	313 Gregory Hall	Ham, C Lee, D	Part of Term: 1 Date Range: 01/17/23-05/03/23 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
61526	Discussion/ Recitation	AB2	10:00AM -10:50AM	W	331 Gregory Hall	Ham, C Lee, D	Part of Term: 1 Date Range: 01/17/23-05/03/23 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
74339	Discussion/ Recitation	AB3	9:00AM -9:50AM	R	313 Gregory Hall	Ham, C Kim, W	Part of Term: 1 Date Range: 01/17/23-05/03/23 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
74340	Discussion/ Recitation	AB4	10:00AM -10:50AM	R	307 Gregory Hall	Ham, C Kim, W	Part of Term: 1 Date Range: 01/17/23-05/03/23 Section Info: *Students must register for the Lecture and one Discussion/Lab section. For information about restrictions/registering for a Discussion/Lab section, please refer to the notes/Section Info on the Lecture.
71954	Lecture	AL1	1:00PM -2:50PM	M	274 Medical Sciences Building	Ham, C	Part of Term: 1 Date Range: 01/17/23-05/03/23 Section Info: Priority for registration is given to ADV, CS+ADV, and Ag COMM majors who started their collegiate coursework prior to or in Fall 2020. The course will not open outside of these guidelines. Restriction(s): Restricted to Advertising or Agricultural Communications or Computer Science & Advertising or Ag Communications-Advertising major(s) or minor(s). Restricted to students with Junior, Senior, or Graduate class standing.