SBC 503

Fall 2023 All Classes

All Classes

Consumer Insights I

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Credit: 2 hours.

Explores how cultural, sociological and psychological factors shape consumer behavior. It will provide an overview of the key concepts of the discipline of consumer behavior and enable students to put into practice the new found understanding of consumer behavior to shape branding strategies.

2 graduate hours. No professional credit. Prerequisite: Restricted to MS: SBC students.

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SBC 503 class schedule data for fall 2023
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	69370	Online	A	ARRANGED	n.a.	n.a.	Hitchon, J	Date Range: 11/13/23-12/17/23 Section Info: Non-degree students may enroll on a space-available basis with consent of the department. To request enrollment, please contact ms-sbc@illinois.edu. Restriction(s): Restricted to MS: Strat Brand Comm Onl -UIUC.