BADM 333
Spring 2018 All Classes
All Classes
Sustainable Product Design & Marketing Plans II: Bottom-Up Enterprise & Marketing Innovation
Credit: 4 hours.
Focuses on sustainable product design and marketing plan development; uses extreme resource constrained contexts, subsistence marketplaces, to learn about bottom-up enterprise and innovation for any context; project based course focusing on systematic approach for designing sustainable products and developing enterprise plans; covers concept generation and evaluation, detailed design, cost modeling, market-testing & prototyping, product innovation, and sustainable enterprise plan development for subsistence marketplaces or upward innovation for advanced economies.
Prerequisite: BADM 332 or instructor approval. Junior or senior class standing.
Section Status updates every 10 minutes.
| CRN | Type | Section | Time | Day | Location | Instructor | Section Details | |
|---|---|---|---|---|---|---|---|---|
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64935
|
Lecture-Discussion
|
A
|
5:00PM
-7:50PM
|
T
|
Business Instructional Fac
|
Viswanathan, M
|
|