BADM 321

fall 2015

All Classes

Principles of Retailing

Credit: 3 hours.

Gives a general analysis of the structure of retailing emphasizing the retailing environment and operating efficiencies; includes patronage behavior, merchandise control, pricing, promotion, location, and vendor relations; and gives special attention to emerging trends in retailing.

Prerequisite: BADM 320.

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Detail	Status		CRN	Type	Section	Time	Day	Location	Instructor