ADV 399

Fall 2013 Part of Term B

Part of Term B
Oct 21-Dec 11

Credit: 1 TO 5 hours.

Provides credit toward undergraduate degree for undertaking study and/or a research project through faculty led programs or from an accredited foreign institution or approved overseas program.

Approved for both letter and S/U grading. May be repeated in the same or separate terms to a maximum of 18 hours. Final determination of appropriate credit will be made upon completion of the work done abroad and/or on campus. Prerequisite: One academic year (or one semester in the case of transfer students) in residence at UIUC, good academic standing, completion of at least thirty semester hours toward the bachelor's degree, and prior approval of the Department of Advertising. Some programs have additional requirements.

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ADV 399 class schedule data for fall 2013
CRN Type Section Time Day Location Instructor Section Details
56188
Lecture-Discussion
D
6:00PM -7:20PM
M
Gregory Hall
Berry, W
Part of Term:
B
Date Range:
10/21/13-12/11/13
Special Approval:
Departmental Approval Required
Credit:
3 hours
Section Info:
Topic: Advertising Across Borders and Cultures: Consumerism in la Republica Dominicana Students will engage in critical study of the variety of distinctive cultural factors that impact global advertising and public relations. For example: How are products such as toothpaste, cereal, cosmetics, automobiles or cell phones advertised in other countries, compared to the way those same items are promoted in the United States? What can advertising tell us about class, racial and gender divisions within a country? How is America's good life (e.g., Disney World, Bud Light, Beverly Hills, South Beach, designer running shoes, t-shirts and jeans, text-messages, etc.) advertised to international consumers? The course will look beyond the BRIC countries (Brazil, Russia, India, China) and explore consumerism in other emerging markets. In addition, the class will travel January 4, 2013 - January 17, 2013 to three major cities within the Dominican Republic and meet with professionals in advertising and public relations. Students will explore Dominican culture through visits to museums, street markets, beachside art exhibitions, and tours of historic sites of the Colonial Zone in Santo Domingo, which was founded in 1496. Students must register through the Study Abroad office.
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