ADV 585

Spring 2009 Part of Term 1

Part of Term 1
Jan 20-May 6

Adv Plan and Decision Making

Credit: 4 hours.

Examines the theoretical foundations of decision theory as they relate to planning and decision making in advertising; reviews concepts of strategic planning and client side operations; case studies utilized extensively.

Prerequisite: Consent of department.

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ADV 585 class schedule data for spring 2009
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	30756	Lecture-Discussion	A	11:00AM -12:20PM	TR	106B3 Engineering Hall	Oswald, L	Part of Term: 1 Date Range: 01/20/09-05/06/09 Restriction(s): Restricted to Advertising major(s). Restricted to Graduate - Urbana-Champaign.