ADV 494

Spring 2005 All Classes

All Classes

Persuasion Consumer Response

Credit: 3 hours.

(ADV 394) Addresses what makes a mass-mediated message persuasive by reviewing theories of mass communication and persuasion, consumer information-processing, and advertising effectiveness measures.

Prerequisite: ADV 481. 3 undergraduate hours. No graduate credit.

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ADV 494 class schedule data for spring 2005
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	30746	Lecture-Discussion	A	11:00AM -12:20PM	TR	321 Gregory Hall	Teets, D	Part of Term: 1 Date Range: 01/18/05-05/04/05 Special Approval: Instructor Approval Required Restriction(s): Restricted to students with Junior or Senior class standing. Restricted to Advertising major(s).
	41497	Lecture-Discussion	C	2:00PM -3:20PM	TR	24 Wohlers Hall	Yoon, S	Part of Term: 1 Date Range: 01/18/05-05/04/05 Restriction(s): Restricted to students with Junior or Senior class standing. Restricted to Agr & Environmental Cmc & Educ or Advertising major(s).