SBC 504

Spring 2022 All Classes

All Classes

Credit: 3 hours.

Successful Strategic Brand Communication requires working on a series of projects. This course provides a socio-technical perspective to the management of projects. The technical dimensions deal with needs analysis, work breakdown, scheduling, resource allocation, risk management, and performance tracking and evaluation - within the allocated time frame and cost. The sociocultural dimensions include attributes of sound leadership, formation and management of teams, and managing customer expectations in order to formulate consistent, integrated campaigns across channels.

3 graduate hours. No professional credit. Approved for Letter and S/U grading. Prerequisite: Restricted to MS: SBC students.

Section Status updates every 10 minutes.
SBC 504 class schedule data for spring 2022
CRN Type Section Time Day Location Instructor Section Details
67633
Online
A
ARRANGED
n.a.
n.a.
Pieczynski, R
Date Range:
01/17/22-02/20/22
Section Info:
Successful Strategic Brand Communication requires working on a series of projects. This course provides a socio-technical perspective to the management of projects. The technical dimensions deal with needs analysis, work breakdown, scheduling, resource allocation, risk management, and performance tracking and evaluation within the allocated time frame and cost. The sociocultural dimensions include attributes of sound leadership, formation and managementof teams, and managing customer expectations in order to formulate consistent, integrated campaigns across channels. 3 graduate hours. No professional credit. Prerequisite: Restricted to MS: SBC degree students. Non-Degree seeking students may enroll on a space-available basis with consent of the department. To request enrollment, please email ms-sbc@illinois.edu.
Restriction(s):
Restricted to MS: Strat Brand Comm Onl -UIUC or NDEG:Strat Brand Comm onl-UIUC.
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