AGCM 270

spring 2020

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Ag Sales and Persuasive Communication

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Credit: 3 hours.

Sales concepts and persuasive business communication techniques. Role, dynamics, and principles of sales communications related to food, agriculture, and the environment. Sales objectives, market segmentation, prospecting, handling obligations, relationship building, and the nuances of sales communications.

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- AGCM 220
- AGCM 230
- AGCM 270
- AGCM 315
- AGCM 320
- AGCM 330
- AGCM 499

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