CMN 508

Spring 2018 Part of Term A

Part of Term A
Jan 16-Mar 9

Successful Health Campaigns

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Credit: 4 hours.

Introduction to theoretical frameworks, research, and applications of health campaigns. Literature from contributing disciplines will be reviewed (e.g., advertising, communication, marketing, public health, political science, psychology and sociology) and key aspects of campaign development will be discussed (e.g., formative research, audience segmentation, message tailoring and evaluation).

Offered Spring terms only. Prerequisite: Only for students enrolled in the MS in Health Communication degree program.

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CMN 508 class schedule data for spring 2018
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	65528	Online	BQ1	ARRANGED	n.a.	n.a.	Quick, B	Part of Term: A Date Range: 01/17/18-03/13/18 Section Info: Enrollment in this section is restricted to students in the online MS in the Health Communication program. Go to the following URL: https://learn.illinois.edu to access the Moodle course management system login page. Restriction(s): Restricted to MS: Health Cmc Online - UIUC or NDEG:Grad Nondegree-CE-UIUC.