BADM 525
Fall 2016 Part of Term 1
Aug 22-Dec 7
Credit: 2 OR 4 hours.
The decisions on the firm's total market offer, including such topics as use of market analysis in making decisions on assortment, product development, pricing, packaging, branding, and sales forecasting; coordination of these decisions and actions with market communications, physical movement, production, finance, and the overall goals and policies of the firm; and emphasizes the use of analytic and research methods in making assortment and product decisions.
| CRN | Type | Section | Time | Day | Location | Instructor | Section Details | |
|---|---|---|---|---|---|---|---|---|
|
47837
|
Lecture-Discussion
|
A
|
12:30PM
-3:20PM
|
W
|
Business Instructional Fac
|
Mehta, R
|
|