ADV 482
Fall 2016 Part of Term 1
Part of Term 1
Aug 22-Dec 7
Aug 22-Dec 7
Credit: 3 hours.
Provides students with an understanding of the multiple qualitative methods used in advertising and consumer research; a deeper examination of design and analysis issues are covered with focus on analysis of texts to uncover consumer insights and test advertising strategy.
3 undergraduate hours. No graduate credit. Prerequisite: ADV 150 and ADV 281 or equivalent.
Section Status updates every 10 minutes.
| CRN | Type | Section | Time | Day | Location | Instructor | Section Details | |
|---|---|---|---|---|---|---|---|---|
|
66344
|
Lecture-Discussion
|
D
|
12:30PM
-1:50PM
|
TR
|
Gregory Hall
|
Nelson, M
|
|