ADV 490

Spring 2015 All Classes

All Classes

Special Topics in Advertising

Credit: 1 TO 3 hours.

Covers current issues in various advertising areas not studied extensively in other courses.

1 to 3 undergraduate hours. 1 to 3 graduate hours. May be repeated in the same or separate terms to a maximum of 6 hours. Prerequisite: Announced separately for each topic.

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ADV 490 class schedule data for spring 2015
CRN	Type	Section	Time	Day	Location	Instructor	Section Details
61427	Lecture-Discussion	A	1:00PM -2:50PM	MWF	223 Gregory Hall	Yao, Z	Part of Term: B Date Range: 03/16/15-05/06/15 Credit: 3 hours Section Title: Digital Media and Society Section Info: This introductory course systematically examines a wide range of topics related to the proliferation and use of digital media in a networked world, including psychology, social relationships, culture, economics, politics, and philosophy. It is designed to prepare students for living and working in an increasingly mediated society in which digital technologies are omnipresent yet ubiquitous. While the scope of this course is highly interdisciplinary, its emphasis will be placed on specialist knowledge for media professions such as advertising and journalism.
62646	Lecture-Discussion	B	10:00AM -10:50AM	W	9 Gregory Hall	Clifton, R Vargas, P	Part of Term: 1 Date Range: 01/20/15-05/06/15 Special Approval: Departmental Approval Required Credit: 3 hours Section Title: Millen Res Proj Indus Immer Section Info: Students in this course will be tasked with designing, implementing and interpreting this research. Working with faculty, students will conduct focus groups, surveys and other research on millennials. Students will also attend the SXSW conference in Austin, Texas in March, 2015, to conduct primary and secondary research there. At the conclusion of the spring 2015 semester, the students will present their findings to clients. Students will also apply to participate in the Undergraduate Research Symposium at Illinois. Interested students should apply at: http://go.media.illinois.edu/sxsw. The fee for the course may be up to $2,850. Applications are due 12/8. PREREQUISITES: ADV 281/481 (Research Methods) and ADV 390/450 (Content Creation) Restriction(s): Restricted to students with Junior or Senior class standing.
62620	Conference	BC	ARRANGED	n.a.	Location Pending	Clifton, B	Part of Term: 1 Date Range: 01/20/15-05/06/15 Special Approval: Departmental Approval Required Credit: 3 hours Section Title: Media Sales Capstone Section Info: Please note: May only be taken as CR/NCR.
58648	Lecture-Discussion	U	3:30PM -4:50PM	TR	1105 Siebel Center for Comp Sci	Clifton, R	Part of Term: 1 Date Range: 01/20/15-05/06/15 Credit: 3 hours Section Title: Using Tech to Solve Adv Probs Section Info: Meets with CS 498-ADV (CRN 59208) This project-based course will allow teams of media and computer science students to use technology platforms to solve problems supplied by industry clients. Each student will bring their expertise to the problem at hand. Media students will learn capabilities and limitations of different technology platforms, will learn how the end user will be impacted by technology decisions, and how they can help achieve advertising objectives with their code design. Restriction(s): Restricted to Agr & Environmental Cmc & Educ or Advertising or Agricultural Communications major(s). Restricted to students with Junior or Senior class standing.