ADV 300

Summer 2012 All Classes

All Classes

Introduction to Advertising

Credit: 3 hours.

Introduction to the practice and profession of advertising. Course material covers various functional areas of advertising and integrated brand promotion, including account planning, creative, media, research, consumer behavior, sales promotion and interactive advertising. Topics also include how advertising relates to society in cultural, social, ethical and regulatory contexts. Open to all undergraduate majors.

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ADV 300 class schedule data for summer 2012
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	36341	Online	ONL	7:00PM -9:00PM	T	n.a.	Olson, K	Part of Term: S2 Date Range: 06/11/12-08/02/12 Section Info: Weekly scheduled discussion sessions will be held on Tuesdays online using the Elluminate course delivery system (see www.elluminate.com). Students are highly recommended to have high speed internet connection (preferably not wireless), a microphone or headset with microphone and webcam for course interaction. Restriction(s): Restricted to Undergrad - Urbana-Champaign.
	36340	Online	XM	7:00PM -9:00PM	T	n.a.	Olson, K	Date Range: 06/11/12-08/02/12 Section Fee: Graduate - Urbana-Champaign OCE Tuition $362.00 per Bill Hour, Undergrad - Urbana-Champaign OCE Tuition $325.00 per Bill Hour, and OCE Fees $50.00 per Bill Hour. Section Info: Online and Continuing Education (OCE) restrictions and assessments apply, see http://www.oce.illinois.edu. Student instructions: Weekly scheduled discussion sessions will be held on Tuesdays online using the Elluminate course delivery system (see www.elluminate.com). Students are highly recommended to have high speed internet connection (preferably not wireless), a microphone or headset with microphone for course interaction. Restriction(s): Restricted to Undergrad - Urbana-Champaign. Restricted to NDEG:Undergrad Nondeg-CE-UIUC.