BADM 523

Summer 2011 Part of Term SF

Part of Term SF
May 16-Aug 4

Consumer Behavior

Credit: 4 hours.

Studies alternative models of buyer behavior; focuses attention on psychological, sociological, and economic factors including motivation, learning, attitudes, personality, reference groups, social stratification, demographics, life-styles, and cross-cultural differences and their impact on purchasing, consumption, and choice decisions.

Prerequisite: BADM 520 or first year of MBA program or equivalent.

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BADM 523 class schedule data for summer 2011
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	36248	Lecture-Discussion	A	6:00PM -8:50PM	MW	Business Instructional Fac	Noel, H	Part of Term: SF Date Range: 05/16/11-06/20/11 Restriction(s): Restricted to MBA: (PT) Business Adm -- UIUC or MBA:Bus Administration -UIUC.