ADV 400

Fall 2009 Part of Term B

Part of Term B
Oct 19-Dec 9

Special Problems

Credit: 0 TO 3 hours.

Special projects, research, and independent reading in advertising for students capable of individual work under the guidance of a faculty adviser.

No graduate credit. May be repeated in the same or in multiple semesters, if topics vary. Prerequisite: Written research proposal and consent of department.

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ADV 400 class schedule data for fall 2009
	CRN	Type	Section	Time	Day	Location	Instructor	Section Details
	50465	Lecture	D	6:00PM -7:20PM	M	Gregory Hall	Berry, W	Part of Term: B Date Range: 10/19/09-12/09/09 Special Approval: Instructor Approval Required Credit: 3 hours Section Info: Topic: Advertising Across Borders and Cultures: Consumerism in la Republica Dominicana Students will engage in critical study of the variety of distinctive cultural factors that impact global advertising and public relations. For example: How are products such as toothpaste, cereal, cosmetics, automobiles or cell phones advertised in other countries, compared to the way those same items are promoted in the United States? What can advertising tell us about class, racial and gender divisions within a country? How is America's good life (e.g., Disney World, Bud Light, Beverly Hills, South Beach, designer running shoes, t-shirts and jeans, text-messages, etc.) advertised to international consumers? The course will look beyond the BRIC countries (Brazil, Russia, India, China) and explore consumerism in other emerging markets. In addition, the class will travel January 2, 2010 - January 15, 2010 to three major cities within the Dominican Republic and meet with professionals in advertising and public relations. Students will explore Dominican culture through visits to museums, street markets, beachside art exhibitions, and tours of historic sites of the Colonial Zone in Santo Domingo, which was founded in 1496. Students must register through the Study Abroad office. Restriction(s): Restricted to Undergrad - Urbana-Champaign.