Advertising

Fall 2004

Part of Term 1
Aug 25-Dec 10
  • Advertising
  • Head of Department: Steve Helle
  • Department Office: 103 Gregory Hall, 810 South Wright, Urbana
  • P: 333-1602
Subject Code Subject
288 Persuasive Writing
300 Introduction to Advertising
400 Special Problems
410 Consumer Comm and the Public
412 Advertising History
450 Creative Strategy and Tactics
452 Creative Concepts I
481 Advertising Research Methods
483 Audience Analysis
491 Advertising Management Plan.
494 Persuasion Consumer Response
550 Foundations of Advertising
582 Res Meth in Adv and Comm
587 Graduate Seminar
590 Special Topics in Advertising
599 Thesis Research
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